Rocky Mountain Events brings thousands of cycling enthusiasts together for several renowned Colorado races each year. Their biggest challenge? Making sure the right promotional messages reached the right riders—without bombarding registered participants with marketing emails.

CodeDenver stepped in to streamline their SalesForce back-end by implementing a contact sync solution with their registration system. The result: more accurate targeting for their marketing campaigns and less manual data wrangling for their team. Now, Rocky Mountain Events can focus on creating memorable race experiences while we handle the technical details.